We passionately believe in sea angling in all its many forms, in the UK and around the world. We’re fully committed to producing the best possible range of rods that reflect the diversity and dedication our fellow sea anglers bring to the sport.

We’re sea anglers first and foremost, and understand not only the angling challenges but also the everyday angling reality of all sea anglers from specimen hunters and club anglers right up to and including CIPS Individual World Champions!